Internet Marketing for Seniors – Will it Improve Your Emotional Well Being?

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It’s a common misconception that trying to start a business online is all about money. Very often, money is just one of the goals. The real reason most people want to make money online is FREEDOM.

To not have a boss, to not have a commute, to not have financial problems, to be able to do what you want when you want without having to ask anyone permission to take a day off, these are the benefits of a successful online business, and they’re priceless!

But what about seniors?

Most are retired and don’t face the common problems that those in the rat race do. Does internet marketing benefit them in any other way?

You bet it does and let’s see how.


Reduces financial stress

Here’s the hard truth. Without money, life can get very stressful. Bills need to be paid. You children may need financial assistance. You might have a health issue that’s expensive to treat.

While money may not be all that important to you, a lack of it can cause a lot of financial stress. Most seniors don’t really have a goal of driving a Ferrari or living in a beachfront mansion.

What they want is peace of mind to go about their lives. When faced with bills that are piling up, this idyllic lifestyle is impossible. Being able to make money online will help most seniors to pay off their bills and will greatly reduce their stress.

This is one of the biggest benefits of online marketing for seniors. Nobody was born to pay bills and die. The profits from your online business will eliminate your financial worries and leave you with enough money to live comfortably.

Prevents boredom

Mahatma Gandhi once said, “Live as if you were to die tomorrow. Learn as if you were to live forever.”

This is a fantastic quote. Every senior should strive to keep learning and improving. Quitting the learning process is a surefire recipe for boredom and a stagnant life.

When you get into online marketing, there is a learning curve. You’ll need to understand a lot of new concepts and processes. Once you get the hang of it, you’ll be able to test and tweak your methods and see which works best for you.

This entire process will be challenging and fun. It will be trying at times, but when you succeed, it will be exhilarating too. Whatever the case may be, it will NOT be boring.

Gone are the days when being a senior meant rocking back and forth on a chair with a cat on your lap while you knitted socks or reading a newspaper while pretending to be deaf and mumbling to yourself so that you wouldn’t have to answer your wife.

These days, life moves at a faster pace. Online marketing will help you stay engaged with society and keep your mind young.

Allows for socializing

Marketing online will introduce you to new people from all over the world. You’re not constrained to a small social circle where your only conversations are with your cantankerous neighbor about his bed sores.

No, internet marketing allows you to communicate with people who are interested in the same things as you. You’ll be able to share tips with people in your niche, exchange ideas will fellow marketers in your space and so on.

You could have friends on the other side of the globe… and you can have a conversation with them online in real-time. Your social circle has expanded exponentially. Being a senior citizen doesn’t mean that you need to live a solitary and lonely lifestyle.

Gives you a sense of accomplishment

To conclude, internet marketing will give you a sense of accomplishment and purpose when you succeed. It will show you that while you may be old, you still have what it takes to succeed.

This sense of accomplishment will leave you feeling refreshed, confident, motivated and purposeful. You’re never too old to succeed and be happy.


“Aging is not lost youth but a new stage of opportunity and strength.” – Betty Friedan

I hope you enjoyed this article. I love to hear from you so leave a comment below or contact me via the contact form.

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Mike Gaudreau is the owner of The Wealthy Boomers, a site devoted to helping seniors make money online. Mike resides in Montreal Canada.

2 Replies to “Internet Marketing for Seniors – Will it Improve Your Emotional Well Being?”

    1. Thank you John. Much appreciated. I am trying to deliver clear messages. On another topic, how are you finding the list building content?

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